54
cold medicine
Worth a lookShows low returns (0.2%), but soft demand (-45.0% this quarter) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Market size
Incredible$3.9M$3.9M/yr · 5.5M searches
Price range
Good$5.31–$34.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.63avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Bad4,348.12avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-45.0%90-day search growth — must beat 0% to launch