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60

cognizin

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 38Growth 54Conversion 75Competition 44Returns 99Price range 94Avg price 95Brand share 60Review moat 60Quality gap 42

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Incredible$31.92

avg listing price — sweet spot $15–$100

Price range

Great$13.91–$97.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.1%

search→purchase rate — share of searches ending in a sale

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Review moat

Good1,101.04

avg incumbent reviews — the moat a new listing must climb

Growth

Good+25.7%

90-day search growth — must beat 0% to launch

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$188K

$188K/yr · 83K searches

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