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cigar punch
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great323.7avg incumbent reviews — the moat a new listing must climb
Price range
Great$6.62–$56.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$16.56avg listing price — sweet spot $15–$100
Conversion
Good7.0%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Growth
Good+31.8%90-day search growth — must beat 0% to launch
Market size
Okay$198K$198K/yr · 171K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality