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cast iron seasoning
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$44.67avg listing price — sweet spot $15–$100
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Market size
Good$624K$624K/yr · 147K searches
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay1,844.73avg incumbent reviews — the moat a new listing must climb
Price range
Okay$7.63–$219.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+3.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality