50
care touch
Worth a lookShows searches that convert (25.9% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible25.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Great+79.5%90-day search growth — must beat 0% to launch
Market size
Good$453K$453K/yr · 149K searches
Price range
Good$4.70–$25.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.75avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad28,246avg incumbent reviews — the moat a new listing must climb
Competition
Bad91%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand