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50

caprylic acid

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list.

Market size 51Growth 17Conversion 93Competition 16Returns 100Price range 86Avg price 95Brand share 26Review moat 58Quality gap 38

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$24.65

avg listing price — sweet spot $15–$100

Conversion

Great11.5%

search→purchase rate — share of searches ending in a sale

Price range

Great$10.89–$48.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,167.55

avg incumbent reviews — the moat a new listing must climb

Market size

Good$303K

$303K/yr · 107K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Growth

Bad-15.3%

90-day search growth — must beat 0% to launch

Competition

Bad80%

top-5 click share — a locked-up shelf

Search terms