40
candy apple bags
Skip itA small market ($39K/yr) — this niche doesn't clear our bar today.
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Good69%top-5 brand share — brands hold most of the demand
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+17.6%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,868.9avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.26avg listing price — sweet spot $15–$100
Price range
Bad$5.08–$17.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$39K$39K/yr · 81K searches