53
calms
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.2M$2.2M/yr · 810K searches
Avg price
Great$19.88avg listing price — sweet spot $15–$100
Price range
Good$7.87–$32.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,445.09avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand