52
calcium without vitamin d
Worth a lookShows low returns (0.0%), but a small market ($76K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$18.91avg listing price — sweet spot $15–$100
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Price range
Good$5.93–$39.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Growth
Okay+10.9%90-day search growth — must beat 0% to launch
Review moat
Okay3,655.39avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$76K$76K/yr · 59K searches