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budin toe splint
Worth a lookShows beatable incumbent ratings (3.9★), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.35avg listing price — sweet spot $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Price range
Good$6.47–$147.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+18.6%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,250.29avg incumbent reviews — the moat a new listing must climb
Market size
Okay$147K$147K/yr · 79K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
Signals Quality Gap