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branch basics concentrate
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Price range
Incredible$19.72–$85.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$61.93avg listing price — sweet spot $15–$100
Growth
Great+60.1%90-day search growth — must beat 0% to launch
Review moat
Good838.17avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Market size
Good$364K$364K/yr · 125K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price