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boric acid cream
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Review moat
Good841.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.17avg listing price — sweet spot $15–$100
Market size
Bad$83K$83K/yr · 77K searches
Growth
Bad-22.0%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf
Price range
Bad$5.23–$15.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand