48
blueberry supplement
Skip itSoft demand (-22.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.46avg listing price — sweet spot $15–$100
Review moat
Good642.8avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.96–$24.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Market size
Okay$113K$113K/yr · 51K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Growth
Bad-22.2%90-day search growth — must beat 0% to launch