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blister tape
Worth a lookShows low returns (0.5%), but a concentrated shelf (top 5 take 67% of clicks) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Incredible14.2%search→purchase rate — share of searches ending in a sale
Growth
Good+37.0%90-day search growth — must beat 0% to launch
Market size
Okay$253K$253K/yr · 161K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.10avg listing price — sweet spot $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Review moat
Okay2,702.88avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.55–$19.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse