55
blister kit
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible14.2%search→purchase rate — share of searches ending in a sale
Growth
Great+67.1%90-day search growth — must beat 0% to launch
Avg price
Good$13.55avg listing price — sweet spot $15–$100
Market size
Good$443K$443K/yr · 230K searches
Price range
Okay$5.32–$22.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,025.76avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand