53
black and gold cups
Worth a lookShows a thin review moat (208 avg reviews), but a small market ($38K/yr) keeps it on the watch list.
Review moat
Great208.11avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.70avg listing price — sweet spot $15–$100
Price range
Great$6.82–$47.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Brand share
Good60%top-5 brand share — brands hold most of the demand
Returns
Good2.8%return rate — above 5% kills the launch gate
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Growth
Okay+16.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$38K$38K/yr · 49K searches
Signals No Dominant Brand