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Worth a look

Shows a sweet-spot price point ($21.36 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 70Growth 22Conversion 78Competition 41Returns 62Price range 79Avg price 91Brand share 63Review moat 47Quality gap 80

Avg price

Great$21.36

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great$9.99–$35.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Market size

Good$726K

$726K/yr · 444K searches

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Returns

Good2.5%

return rate — above 5% kills the launch gate

Review moat

Okay1,823.1

avg incumbent reviews — the moat a new listing must climb

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Trend