53
bathtub lifts
Worth a lookShows no brand lock-in (top 5 brands take 42% of clicks), but prices mostly outside the sweet spot ($9.31–$865.73) keeps it on the watch list.
Brand share
Great42%top-5 brand share — no brand owns this niche
Review moat
Great198.54avg incumbent reviews — the moat a new listing must climb
Competition
Great30%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$303K$303K/yr · 33K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay$285.93avg listing price — sweet spot $15–$100
Returns
Okay5.0%return rate — above 5% kills the launch gate
Growth
Bad-17.3%90-day search growth — must beat 0% to launch
Price range
Bad$9.31–$865.73cheapest to priciest tracked listing — scored on the share inside $15–$100