50
bathroom cleaning kit
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible17.6%search→purchase rate — share of searches ending in a sale
Market size
Great$1.6M$1.6M/yr · 679K searches
Avg price
Good$13.17avg listing price — sweet spot $15–$100
Price range
Good$3.89–$27.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+13.3%90-day search growth — must beat 0% to launch
Review moat
Okay3,757avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand