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band aid kit
Skip itStrong incumbent ratings (4.8★) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Growth
Good+25.9%90-day search growth — must beat 0% to launch
Avg price
Good$12.46avg listing price — sweet spot $15–$100
Price range
Okay$3.81–$24.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad90%top-5 brand share — brand-locked demand
Market size
Bad$95K$95K/yr · 108K searches
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad18,424.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality