54
baccoff
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Avg price
Incredible$31.43avg listing price — sweet spot $15–$100
Price range
Great$8.19–$70.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good886.58avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$257K$257K/yr · 194K searches
Growth
Bad-38.9%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand