47
arjuna
Skip itA concentrated shelf (top 5 take 83% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.62avg listing price — sweet spot $15–$100
Price range
Great$9.41–$39.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,272.89avg incumbent reviews — the moat a new listing must climb
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-3.3%90-day search growth — must beat 0% to launch
Market size
Bad$62K$62K/yr · 30K searches
Competition
Bad83%top-5 click share — a locked-up shelf