50
allergen spray
Worth a lookShows searches that convert (20.6% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible20.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Market size
Great$881K$881K/yr · 345K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$5.90–$27.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.38avg listing price — sweet spot $15–$100
Review moat
Okay2,528.88avg incumbent reviews — the moat a new listing must climb
Growth
Bad-8.3%90-day search growth — must beat 0% to launch
Competition
Bad91%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand