45
alcohol spray bottle
Skip itA concentrated shelf (top 5 take 78% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Price range
Good$3.87–$30.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,292.25avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.27avg listing price — sweet spot $15–$100
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Market size
Okay$134K$134K/yr · 96K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad78%top-5 click share — a locked-up shelf