39
a mazon com
Skip itA deep review moat (134,479 avg reviews) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Good$14.76avg listing price — sweet spot $15–$100
Price range
Good$2.63–$41.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$349K$349K/yr · 4.9M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-16.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad134,478.74avg incumbent reviews — the moat a new listing must climb