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99% isopropyl alcohol wipes
Skip itA small market ($41K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$18.33avg listing price — sweet spot $15–$100
Price range
Good$4.70–$32.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+6.5%90-day search growth — must beat 0% to launch
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Review moat
Bad13,654.67avg incumbent reviews — the moat a new listing must climb
Market size
Bad$41K$41K/yr · 42K searches