63
7 oz plastic cups
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$32.49avg listing price — sweet spot $15–$100
Price range
Great$4.72–$79.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good1,325.91avg incumbent reviews — the moat a new listing must climb
Market size
Good$316K$316K/yr · 74K searches
Growth
Good+22.1%90-day search growth — must beat 0% to launch
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Signals Low Review Barrier