61
6 oz plastic cups
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great$15.94avg listing price — sweet spot $15–$100
Competition
Great39%top-5 click share — an open shelf
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Price range
Good$4.72–$37.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+37.3%90-day search growth — must beat 0% to launch
Review moat
Okay1,654.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$66K$66K/yr · 60K searches