41
5 gallon laundry detergent liquid
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$73.04avg listing price — sweet spot $15–$100
Price range
Good$34.96–$133.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,523.94avg incumbent reviews — the moat a new listing must climb
Market size
Okay$260K$260K/yr · 216K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price