53
4 year sobriety coin
Worth a lookShows low returns (1.0%), but strong incumbent ratings (4.8★) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Review moat
Great281.91avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.55avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good72%top-5 brand share — brands hold most of the demand
Price range
Okay$6.94–$22.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+2.6%90-day search growth — must beat 0% to launch
Market size
Bad$70K$70K/yr · 44K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality