53
3 mil contractor bags
Worth a lookShows low returns (0.3%), but a concentrated shelf (top 5 take 72% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible15.9%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$25.94avg listing price — sweet spot $15–$100
Price range
Great$11.70–$55.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$200K$200K/yr · 48K searches
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Okay+8.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,004.53avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf