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3 in 1 shampoo conditioner body wash
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$15.12avg listing price — sweet spot $15–$100
Growth
Good+28.1%90-day search growth — must beat 0% to launch
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Price range
Okay$3.50–$24.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$121K$121K/yr · 212K searches
Review moat
Bad6,714.07avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand