65
3 compartment plates
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Incredible$30.22avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Price range
Great$6.36–$98.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Growth
Good+47.6%90-day search growth — must beat 0% to launch
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,766.55avg incumbent reviews — the moat a new listing must climb
Market size
Okay$157K$157K/yr · 124K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Signals No Dominant Brand