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50

2000 flushes

Worth a look

Shows low returns (0.2%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Market size 26Growth 47Conversion 92Competition 23Returns 99Price range 78Avg price 80Brand share 3Review moat 20Quality gap 70

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great11.2%

search→purchase rate — share of searches ending in a sale

Avg price

Great$16.82

avg listing price — sweet spot $15–$100

Price range

Great$3.66–$56.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Okay+17.5%

90-day search growth — must beat 0% to launch

Market size

Okay$110K

$110K/yr · 58K searches

Competition

Bad72%

top-5 click share — a locked-up shelf

Review moat

Bad13,753.13

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad99%

top-5 brand share — brand-locked demand

Search terms