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58

20 oz styrofoam cups

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 37Conversion 88Competition 38Returns 98Price range 92Avg price 95Brand share 22Review moat 74Quality gap 52

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Incredible$32.17

avg listing price — sweet spot $15–$100

Price range

Great$12.97–$66.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great10.3%

search→purchase rate — share of searches ending in a sale

Review moat

Good530.89

avg incumbent reviews — the moat a new listing must climb

Market size

Good$320K

$320K/yr · 96K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+9.3%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Products