Skip to content
42

2.5 gallon trash bag

Skip it

Soft demand (-9.5% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 20Conversion 96Competition 23Returns 98Price range 43Avg price 36Brand share 28Review moat 21Quality gap 43

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Incredible14.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$5.88–$21.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.27

avg listing price — sweet spot $15–$100

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Market size

Okay$112K

$112K/yr · 77K searches

Competition

Bad72%

top-5 click share — a locked-up shelf

Review moat

Bad12,247.83

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.5%

90-day search growth — must beat 0% to launch

Search terms