69
16 oz plastic cups with lids
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great44%top-5 brand share — no brand owns this niche
Competition
Great30%top-5 click share — an open shelf
Avg price
Great$19.05avg listing price — sweet spot $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Price range
Good$3.92–$34.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+39.6%90-day search growth — must beat 0% to launch
Market size
Good$428K$428K/yr · 388K searches
Review moat
Okay1,521.03avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Signals No Dominant Brand