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50

10x magnifying glass with light

Worth a look

Shows a sweet-spot price point ($21.24 avg), but a small market ($29K/yr) keeps it on the watch list.

Market size 7Growth 8Conversion 61Competition 77Returns 46Price range 80Avg price 91Brand share 84Review moat 42Quality gap 60

Avg price

Great$21.24

avg listing price — sweet spot $15–$100

Brand share

Great51%

top-5 brand share — no brand owns this niche

Price range

Great$8.00–$45.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Review moat

Okay2,298.78

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-33.7%

90-day search growth — must beat 0% to launch

Market size

Bad$29K

$29K/yr · 25K searches

Reviews