Skip to content
45

zootopia stickers

Skip it

Soft demand (-54.0% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 0Conversion 81Competition 38Returns 96Price range 30Avg price 21Brand share 64Review moat 97Quality gap 62

Review moat

Incredible67

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Great8.5%

search→purchase rate — share of searches ending in a sale

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$2.85–$20.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad$7.65

avg listing price — sweet spot $15–$100

Market size

Bad$29K

$29K/yr · 44K searches

Growth

Bad-54.0%

90-day search growth — must beat 0% to launch

Search terms