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y2k stickers
Skip itPrices mostly outside the sweet spot ($2.99–$10.45) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Review moat
Great433.3avg incumbent reviews — the moat a new listing must climb
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-0.5%90-day search growth — must beat 0% to launch
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Avg price
Bad$7.20avg listing price — sweet spot $15–$100
Market size
Bad$49K$49K/yr · 343K searches
Price range
Bad$2.99–$10.45cheapest to priciest tracked listing — scored on the share inside $15–$100