50
wide angle security camera
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Market size
Great$1.3M$1.3M/yr · 523K searches
Review moat
Good849.48avg incumbent reviews — the moat a new listing must climb
Avg price
Good$152.42avg listing price — sweet spot $15–$100
Growth
Bad-1.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Returns
Bad6.3%return rate — above 5% kills the launch gate
Price range
Bad$18.30–$660.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand