44
wednesday addams backdrop
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Review moat
Great144.89avg incumbent reviews — the moat a new listing must climb
Brand share
Great52%top-5 brand share — no brand owns this niche
Avg price
Great$15.32avg listing price — sweet spot $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Price range
Good$9.30–$28.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Returns
Okay4.5%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-20.1%90-day search growth — must beat 0% to launch
Market size
Bad$18K$18K/yr · 32K searches
Signals Low Review Barrier