40
wedding backdrop
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$29.77avg listing price — sweet spot $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$8.58–$171.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,916.23avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.4%90-day search growth — must beat 0% to launch
Market size
Bad$71K$71K/yr · 443K searches
Returns
Bad7.8%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale