47
wd19
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Review moat
Great446.65avg incumbent reviews — the moat a new listing must climb
Avg price
Good$128.51avg listing price — sweet spot $15–$100
Market size
Good$506K$506K/yr · 38K searches
Returns
Okay4.0%return rate — above 5% kills the launch gate
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Price range
Okay$62.09–$204.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-14.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand