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waterproof plug cover
Skip itA small market ($48K/yr) — this niche doesn't clear our bar today.
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Growth
Good+34.6%90-day search growth — must beat 0% to launch
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.66–$25.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.32avg listing price — sweet spot $15–$100
Review moat
Okay2,184.47avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$48K$48K/yr · 53K searches