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us to india plug adapter
Skip itSoft demand (-21.0% this quarter) — this niche doesn't clear our bar today.
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.0%return rate — above 5% kills the launch gate
Avg price
Good$14.64avg listing price — sweet spot $15–$100
Price range
Good$6.21–$24.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$262K$262K/yr · 164K searches
Review moat
Okay2,194.39avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-21.0%90-day search growth — must beat 0% to launch