50
universal power adapter
Worth a lookShows a sweet-spot price point ($19.19 avg), but soft demand (-0.8% this quarter) keeps it on the watch list.
Avg price
Great$19.19avg listing price — sweet spot $15–$100
Price range
Great$10.08–$37.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Returns
Good2.5%return rate — above 5% kills the launch gate
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Market size
Okay$153K$153K/yr · 128K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-0.8%90-day search growth — must beat 0% to launch
Review moat
Bad4,016.53avg incumbent reviews — the moat a new listing must climb