38
type a plug adapter
Skip itA small market ($17K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.17avg listing price — sweet spot $15–$100
Price range
Great$9.60–$33.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Returns
Good2.5%return rate — above 5% kills the launch gate
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,879.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-37.0%90-day search growth — must beat 0% to launch
Market size
Bad$17K$17K/yr · 16K searches