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tape head cleaner
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good996.5avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.09avg listing price — sweet spot $15–$100
Price range
Good$7.14–$26.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Market size
Bad$75K$75K/yr · 52K searches
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand