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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 78Conversion 80Competition 11Returns 92Price range 57Avg price 51Brand share 0Review moat 84Quality gap 67

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great314

avg incumbent reviews — the moat a new listing must climb

Conversion

Great8.2%

search→purchase rate — share of searches ending in a sale

Growth

Great+66.7%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$7.57–$24.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.11

avg listing price — sweet spot $15–$100

Market size

Bad$57K

$57K/yr · 58K searches

Competition

Bad86%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

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